Figuring out what to wear for a headshot session can feel like a daunting task. But by following a few simple rules it gets much easier to choose the perfect outfit.
The best choices are almost always solid colours and classic styles. They keep the focus on your face and personality, which is exactly where we want it .
Your Quick Guide to Headshot Attire
Walking into your session feeling confident is half the battle. And the right outfit makes all the difference. This quick guide breaks down the essential dos and don’ts to help you shine on camera.
Remember, the camera picks up details you might not notice in the mirror. For example, a slightly distracting floral pattern or an ill-fitting neckline can instantly pull focus away from your expression.
The goal is to create a timeless and polished image. Let’s start with a few foundational tips that apply to almost every industry and personal brand.
Below is a great visual summary of the key takeaways for building a fantastic headshot outfit.

As you can see, these three simple rules are the foundation of a successful headshot wardrobe.
Your outfit should enhance your unique personality without stealing the spotlight. A great headshot is about you, and your clothing is there to support that message.
The right colour can completely transform your headshot. It’s what makes your best features pop and lets your personality radiate. Think of colour as a powerful communication tool.
Imagine a marketing director who wants to project creativity and energy. A rich emerald green top could bring out the warm tones in her hair. A finance executive, on the other hand, might opt for a classic navy blue to convey trust.

First things first, the best colours for your headshots are the ones that are the most flattering on you. This usually means picking hues that complement your skin tone, eye colour, and hair. The simplest trick? Hold different coloured fabrics up to your face in natural light.
Here are a few starting points to guide you:
These aren’t rigid rules, but they are helpful guidelines when finding your best look.
Tip: Snap a quick phone selfie in each potential outfit near a window. The camera often reveals how a colour translates on screen, which can be surprisingly different from what you see in the mirror.
It's super important to think about your background. Will you be photographed against a crisp white wall, a modern grey backdrop, or something warmer? Your top needs enough contrast to separate you from the setting.
For instance, a black top against a dark grey background can make you blend right in. A rich jewel tone or even a soft pastel would be a much better choice.
Photographers often recommend classic, versatile colours. Hues like navy blue, black, and white are popular because they can be easily adapted. You can discover more insights on the California photography industry on ibisworld.com.
Beyond just looking good, colours can send subconscious messages. Knowing what different hues communicate can be an interesting thing to consider.
Here’s a quick breakdown of what some popular colours suggest:
By selecting your colours with intention, you can subtly reinforce the professional image you want to project.
Since your headshot is framed from the chest up, your outfit's neckline and shape are important. The right cut can beautifully frame your face. An ill-fitting top can add visual bulk or distract from your expression.
The goal here is a clean, intentional shape. Structured fabrics are fantastic for this, like a crisp blouse or tailored blazer.
Think of the neckline as your portrait’s natural frame. Choosing one that complements is key. Some styles just consistently work better on camera.
Here are a few of the most reliable options for headshots:
It's also worth knowing what to avoid. For example, strapless tops can make you appear undressed in a tight shot. Turtlenecks can visually shorten the neck.
Beyond the neckline, the overall shape of your top matters as well. You’re looking for a garment that skims your body and creates a clean line. Anything too baggy will hide your shape and can look sloppy on camera, but clothing that’s too tight can create unflattering pulling or wrinkles.
The sweet spot is a well-fitted piece that allows you to move comfortably. If you're looking for guidance, learning how to dress for your body type can provide valuable insights.
The right accessories can be the perfect finishing touch. They add personality and polish to your headshot.
Think of it as though your outfit is the frame, and your face is the masterpiece. Jewellery is just there to add a little sparkle without pulling focus from you.
When you're deciding on jewellery, a "less is more" approach is almost always best. Instead of layering multiple pieces, choose one standout item. This creates a much cleaner, more intentional look.
For example, a delicate pendant necklace can beautifully frame your collarbone. Or, a pair of classic pearl studs adds a touch of elegance. If you love bolder pieces, choose either statement earrings or a statement necklace, but usually not both.
Here are a few practical examples for different roles:
Accessories aren't just about jewellery. If you wear glasses every day, you should absolutely wear them in your headshot. They're a part of who you are!
The main challenge with glasses is dealing with glare from the lights. Consider frames with an anti-glare coating. Your photographer will also know how to guide you with small head tilts to eliminate reflections.
Your headshot isn’t just a nice picture. It’s a powerful first impression. The clothes you choose instantly communicate who you are.
The goal is to match your outfit with the culture of your industry. This isn’t about wearing a uniform. It's about building trust and reinforcing your personal brand.
Imagine a lawyer who needs to project authority and trust. She'd look fantastic in a classic navy blazer over a crisp white blouse. The clean, structured lines immediately signal professionalism.
Now, picture a graphic designer who wants to come across as creative. She might opt for a well-fitted sweater in a rich jewel tone. This choice feels modern and approachable.
Every industry has its own unwritten dress code. Your headshot is the perfect place to show you’re fluent. This is your chance to reflect your industry’s values.
Here are a few practical ideas for different fields:
Aligning your clothing style with your audience's expectations is key to reinforcing your brand voice. Your outfit should make an introduction that feels both authentic to you and familiar to them.
Sometimes, your role or career doesn't fit neatly into a box. If you’re navigating what "professional" means for you, it can be helpful to master business casual.
A timeless approach that is easy to work with is pairing solid-coloured tops with neutral bottoms. This keeps the focus right where it should be: on your face.
You’ve landed on the perfect outfit. Excellent. But we can’t forget about the hair and makeup. This should enhance your natural beauty and make you look like your best self.
Although we are wanting to keep our makeup natural, studio lighting can sometimes wash you out, so a little more makeup than usual is a good idea. But keep it looking clean, fresh, and classic.
High-definition cameras are unforgiving. They will pick up on heavy foundation or overly shimmery products.
Here are a few practical makeup tips:
If you really want your features to stand out, you can enhance your eyes with eyebrow lamination and eyelash lifting beforehand.
When it comes to your hair, simple and classic always wins. Whatever works best for you and your hair type is best, don’t try to do anything over the top fancy.
Common (and Avoidable) Wardrobe Mistakes
I've seen it happen. A fantastic outfit choice is let down by a few small, overlooked details. Knowing what to watch for can save you a world of stress.
Pro Tip: Do a full dress rehearsal a day or two before your session with the outfit, your planned hair and makeup, the whole deal. Snap a few pictures in natural light. This little test run is your best tool for catching any surprises.
Here are a few of the most common mistakes I see:
If pulling all these details together feels a bit overwhelming, working with a photoshoot stylist in Calgary can be a huge help.
You’ve got your colours and silhouettes sorted. But there are always a few last-minute questions that pop up. Let’s tackle some of the most common ones.
If you love patterns, you don't have to banish them! The trick is to choose prints that don't steal the spotlight.
Your safest bet is to stick with subtle, small-scale patterns. For example, tiny polka dots, a delicate pinstripe, or a very fine herringbone texture. These add just enough visual interest.
Please, don't leave this choice until the night before! I always tell my clients to plan their entire look at least a week in advance.
This gives you plenty of time to try everything on. You might notice a button is loose or a fabric wrinkles easily. A test run eliminates last-minute stress.
Feeling confident in your outfit is the first step to a great headshot. Isabella Styling offers expert photoshoot styling to help you select the perfect look that captures your professional brand and personal style. Find out more at isabellastyling.com.